Thursday, November 23, 2017

Three Quick and Easy Profitable Twittering Strategies

Three Quick and Easy profitable Twittering strategies

What are your thoughts about using Twitter for business?

Twitter has been misunderstood by many, however, when used effectively it can lend itself to be a very empowering tool for any marketing endeavor. And then that all takes into again your goal(s).

I’m going to share four profitable Twittering strategies with you below. You don’t have to try to use everyone of them, however, do pick at least one to either refresh if you’ve tried it or start using.

Strategy #1 Generate Anticipation – Build Up To the Launch Event

Have you ever watched a launching campaign of another business owner? Or let’s take for instance a new movie. You’ll see preview after preview and maybe even fast food chains and others join in by merchandising as part of the launching campaign.

Twitter is a great way to help create anticipation. Post sneak peeks, samples, and links to content promoting the product before it is launched. Part of a successful launch is the anticipation of the new product.

Strategy #2 Offer Special Incentives

Consider making a special offer to your Twitter followers. For example, if you’re releasing a new service you can give your Twitter follower 10% off if they send you a direct message or a reply with the word #yourbusinessname in the message. Not only do you generate more awareness for your offer you’ll also generate sales for that new service and ultimately profits.

Of course you want to add scarcity to the mix. You can limit the offer. For example, limit the promotion to the first 100 who reply or retweet.

Strategy #3 Got a list? Want a list? Grow Your Opt-In List/Community

Whether you’re launching a new product or service you can begin to grow your list using Twitter. You can accomplish this by offering a free giveaway and teasing it on Twitter with a link to the opt-in page. You can also publish a blog post or article with a call to action in the article that sends readers to an opt-in page. Tease and link to the content on Twitter and watch your list grow. I don’t mean spam your followers but keep in mind the 60/20/20 ratio.

Okay here’s a bonus => Strategy #4 Publish Content

Have you ever seen other business owners provide content that offers part of a solution to a problem with a call to action that leads to a complete solution? This is a strategy used by many. The call to action is subtle and not aggressive. Merely a “Visit LINK to learn more about…” type of link.

The link then leads to either a squeeze or sales page for a product or service. You can use Twitter to promote the content and drive traffic to that content and thus ultimately to your sales or squeeze page.

Which one of the strategies mentioned will you use to increase your visibility and amp up your manifested desired results?

How would you like to learn more from me about experiencing social media success using Twitter?

I invite you to join me for my Twitter for business training. “5 Simple Twitter Strategies to Increase Your Online Visibility to 1000s-Explode Your Biz Success online without the stress” and it’s free! 

Click here to register and secure your place for this Twitter for Business training. Can’t make the live call? Register and a VIP notice will be sent to you with the replay link.

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9 Responses to “Three Quick and Easy Profitable Twittering Strategies”
  1. I love how direct and straight foward you are. These steps are easy to understand and you provide great examples on how ot apply them.

  2. Twitter isn’t my favorite. I was an early adopter of twitter but found it to become too noisy (as have many others). Most people I find, myself included, post but don’t read.

    I prefer Facebook and LinkedIn.

    • Robin says:

      Twitter is not everyone’s favorite, however, I doubt if it’s most that frown on it. Thanks for sharing your comment. It’s great to read the opinions of those who enjoy and who are not a fan of Twitter.

  3. Sheila says:

    Great advice once again Ms. Robin! Very easy to understand and tips I will be using myself. Thanks for posting :-)

    • Robin says:

      Thanks Sheila. I’m glad they were easy to understand which will allow you to take and implement on your own. I appreciate your comment.

  4. Lynn Brown says:

    These are great tips Robin. I’ve been using Twitter for my business for almost 2 years now. I can see the importance of doing different tactics so that your audience doesn’t get bored but instead get interested or curious. I will say that it does take time to figure out your audience, the right verbiage and even the right time to send your tweets. But once you get that all squared away being consistent is also key. Also staying up to date on trends and news that you can stay fresh and be that leader in which people will want to flock to!

    • Robin says:

      Yes Indeed Lynn. Actually some of what you share here is what I shared on my free Twitter for business training. BTW thanks for retweeting this post. I appreciate you sharing your comment.

  5. Robin great tips! I really need to use twitter more and leverage my followers.

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