Saturday, November 25, 2017

Why Won’t They Buy From Me?

Why won’t they buy from me?

woman at computer

I can hear it. Whether it’s said outright or not I can sense the frustration from
new women entrepreneurs and more experienced women entrepreneurs.

My heart goes out to those who believe that they will leave their jobs to work from home and those who are hoping they don’t have to return to their jobs and may not manifest their desired results because they’re doing it all wrong.

What is your plan? Do you have one?

Or are you operating out of desperation?

To fail to plan is a plan to plan is more than a cliché.

When it comes to Social Media a fail to plan is a recipe for no results. You are doing Social Media aimlessly and it’s ineffective which in short is a waste of time.

Why won’t they buy from you?

Have you heard the saying that people want to buy but they don’t want to be sold to?

Of course you may feel that your resource is the next best thing since sliced bread but that’s not what your prospect thinks and quite frankly they’re not even sure what you have to offer is for them.

Who is your target market?

This may be one reason they won’t buy from you because they’re not your target market or you’re trying to connect with the wrong audience.

How will you serve your Target Market? Or another way to put it is what is your niche?

Another reason they’re not buying from you is because they’re confused they don’t know what you’re offering. It’s not clear. You’re trying to sell everything to any and everyone.

Here’s another saying: A confused mind won’t buy.

Is your website attracting your ideal prospect or repelling them?

This could be another reason they’re not buying. Your website does everything but attract them to your service, product, program…. your offer.

Why won’t they buy from you?
Consider all of the above and commit to identifying your prospect’s biggest problem. What keeps them up at night? Develop solutions to solve that problem. Give them a taste via your IFO (Irresistible Free Offer) and move them through your Sales/Marketing Funnel with value, value and more value.

Start attracting and get clients and customers instead of repelling them.

What? Don’t have a Sales/Marketing Funnel in place? Have ideas but don’t know where to start?

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Comments

2 Responses to “Why Won’t They Buy From Me?”
  1. Oh, this question haunted me last year. There were many twists and turns along the way and what became most clear to me was that I needed to step far away from my social media for a while and really get clear on how I wanted to help my avatar. Once I had that answer down & was able to revise my whole strategy. It’s not even close to perfect yet, but I now have a measuring stick & a better frame of reference. Instead of floundering around like a lost fish in the ocean. Great post! we all need these reminders to take a closer look.

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